Baptism by FiDi*

*FiDi = Financial District. Pronounce Fye-Dye or Fiddy? You can just choose I guess.

Much of the summer will be spent here working at Creative Realities (CRI), a digital, experiential advertising agency with one office in Midtown Manhattan. I will reside in FiDi, a block from Wall Street and 3 blocks from the WTC. More on the actual work coming up.

When you come here for work though, a large part of orientation is getting your senses to adjust to the City in a big way.

sight,

hearing,

smell,

touch,

taste.

I'll organize upcoming posts by those after this one.

To normalize is a journey, and you learn a lot about yourself. There are some foreign countries that are probably a lesser culture shock than NYC would be to the sheltered suburbanite.

I think I have a crush on New York. It's not love yet. But we'll see.

For those of you who aren't familiar with NYC neighborhood nicknames, there's a bunch. Like, SoHo stands for "South of Houston Street". Pronounced Howston :) I think the names are all cute.